Video has come a long, long way since the days of the first motion picture. And at VidMob, we know all too well just how wide the video world has grown. After all, it’s that growth that gets us out of bed in the morning! Of the nearly two-thirds of Americans who own smartphones, 60% of them—people just like you and me—are shooting video straight from their camera phones. And today, these videos aren’t just enjoyed privately by small audiences at home or even in expensive movie theaters for small crowds. No, today, these videos go viral. They start trending. They’re given hashtags. And when they become internet sensations, they’re literally in the hands of billions. So, I say it again: video has come a long, long way.
How long, exactly? Well, if we look back to the early ancestors of video, aka moving pictures, video has been slowly growing and evolving since the late 1600 to early 1700s (I know, woah). The first invention to push video into existence was the magic lantern—a primitive image projector capable of projecting a single image from a glass slide. From there, projecting devices evolved into more complicated, rotating disks that would circle a succession of still photos or images to give the illusion of movement (think flip books but filtered through light). Eventually, these devices would become sophisticated enough to draw crowds into projection theaters and eventually give us the term “movies.”
Early versions of these movies contained little to no special effects or the editing techniques that we so value today. In fact, many of the first moving pictures rarely lasted more than a few minutes, only portrayed a single movement, and didn’t have plot, sound, or storyline. Yet despite their simplicity, they were wildly popular and captivating. Much of the draw was that, to early viewers, these movies looked and felt real—so much so that audience members supposedly leapt out of their seats and ran for the doors after watching a movie of an incoming train for the first time (c’mon, don’t laugh. You know you flinched the first time you watched a movie in 3D…!). And once movie recording went from glass and paper strips to film stock, the movie industry as we know it today took off.
At least until the television arrived, and movies took pause. With TV bringing a similar movie experience directly into the living rooms of thousands of Americans, the movie industry wound up taking a huge hit—movies were expensive to produce and cumbersome to create. So if it weren’t for the technological advancement of video, it’s arguable they could have gone out of favor altogether. Thankfully, unlike film, which could only be produced using large reels of film stock, videos could be recorded electronically on much smaller, magnetic tapes. This analogue format allowed for the entire video to be encoded on these tapes—giving us the beloved VHS and bringing the actual movie experience into the home. The movie industry had reinvented itself to thrive once more.
So how did we go from moving pictures to the video we now shoot from our phones? I’ve got one word for you: digital. The advent of digital technology has utterly changed the way we capture, create, and store video. It’s in our TVs, it’s in our phones, it’s in our cameras, it’s in our computers—it’s freaking everywhere. And we love that! Because without digital, that adorably cute video of your puppy’s first romp in the snow or your kids crossing the stage to receive their college degrees wouldn’t be possible (or, well, it’d be much more difficult and expensive to manage). With digital, our video opportunities border on endless.
And, with VidMob’s help, you can turn that memorable media into either the next internet sensation or preserve an ever-lasting memory for a fraction of the typical production costs. How you capture your memories and share them with the world is now literally in your hands!
It’s time to make your mark on video’s history—visit VidMob today to learn more